Security Tools at Events: Demo Check Instead of Slides
Security tools at events: scorecard before the hall, dismantle demo theater and only PoC in the shortlist. So stand conversations become purchasing.
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Bernhard Liebl is an author and Co-Founder & CEO of planeed, a SaaS platform for Semantic Brand Architecture. He addresses the question of how brand knowledge can be structured, linked and made understandable and retrievable for search and AI systems. Drawing on his many years of experience in digital strategy and marketing, he writes about AI Visibility, Generative Engine Optimization (GEO), semantic brand architecture and the growing importance of Knowledge Graphs for digital brand management.
Security tools at events: scorecard before the hall, dismantle demo theater and only PoC in the shortlist. So stand conversations become purchasing.
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